Why should disability-sports and para-sports organisations organize their own awareness-raising event under EWoS?
Organizing your own event takes significant effort and resources.
However, there are a variety of general aspects in favour of doing so:
- You have full control over the scope and quality of the Event.
- You create more visibility and your own brand awareness.
- You take the position of a leader, rather than a partner.
- You create specific event ownership.
- You can use the Event for extended fundraising towards your organisation’s activities.
Opportunities and advantages
Furthermore, there are specific aspects in favour of running your own disability-sports and para-sports event:
- Running your own EWoS Event shows that disability-sports and para-sports are full part of the sport landscape, and strengthens your recognition.
- Allows people with a disability being in the centre of the respective Event.
- Provides people with a disability the chance to test more sports and showcasing all their abilities.
- Gives visibility to all your specific sports, and showcases your athletes’ skills.
- Provides full visibility for your sponsors, and may create new ones.
- Empowers you to call for improving accessibility in the respective local community.
- Creates visibility to the wider public and makes direct contacts to your target groups.
- Allows you to act rather than re-act, by inviting other sport organisations rather than being an add-on to their event; with you taking decisions in principle.
Specific notes for para-sports
- By running an own awareness-raising event under EWoS, para-sport organisations can represent the Paralympic Family outside the sport tournament calendar.
- A position as leader and initiator in a country can be shown, and eye-level-relations to other sport representatives can be established.
- It provides a good opportunity to showcase sports and possibly finding talent.
Besides the above advantages and arguments in favour of organizing your own Event under EWoS, there are also potential obstacles; but there are usually also ways to overcome them:
- Lack of monetary resources:
- Too many other events organized already:
- Turn one of your existing events into an EWoS Event, by (eventually) just scheduling it into the EWoS / National Week of Sports timeframe.
- Lack of event planning and management expertise:
- Read the following guidelines, make use of the Generic EWoS Event Toolkit or contact the Toolkit Team for further support.